fun communications Wins IDDY Award for WebCard Loyalty Program

The ICF congratulates fun communications for winning a 2009 IDDY award in the Proof-Of-Concept category for their Webcard Loyalty program. Webcard Loyalty was one of the first seven Featured Card Projects that were announced by the ICF at RSA 2009 in April 2009.

At Digital ID World 2009, the Kantara Initiative awarded fun communiations one of six IDDY awards in recognition of its online service that uses Information Card technology to let anyone create their own customer loyalty system for the Internet using “virtual loyalty cards”. To quote the Kantara press release:

The application combines user-centric identity management and customer loyalty programs such as bonus points, coupon promotions and discounts on partner websites, into a single application. Retailers and portal operators can issue their own virtual loyalty cards that can serve as a reliable means of authentication and authorization. The portal can be adapted to meet individual requirements, and is suitable for issuing all types of virtual identification cards such as student ID cards, library cards and discount cards. More information is available by visiting http://www.fun.de and http://www.webcard-loyalty.com.

The Webcard Loyalty program is an outstanding example of how Information Card technology can be adapted to meet real business needs for identification, authentication, authorization, and relationship management. See the full complement of ICF Featured Card Projects for other Information Card solutions.